Youtube Dan Panggung Politik Wakil Walikota Surabaya Armuji

نویسندگان

چکیده

Penelitian untuk mengetahui secara kritis sejauh mana penggunaan YouTube sebagai media kampanye politik oleh Wakil Walikota Surabaya, Armuji. Sejak tahun 2010, internet dan baru menjadi standar praktik para aktor politik. Penggunaan komunikator marak karena selain tertarik pada platformnya yang mengawinkan teks, audio video, juga menawarkan komunikasi dua arah. Salah satunya dengan baik dapat mendiseminasikan informasi penting cara lebih personal dialogis.Tak hanya politisi internasional nasional, pelaku regional/lokal pun makin instens menggunakan sosial saluran Armuji memilih fokus Youtube channel sarana kampanyenya. Menggunakan Analisis Wacana Kritis model Teun A. Van Dijk, peneliti meneliti Kanal dalam program #CakJiPodcast berjudul “Bahas Suroboyo Persebaya Bareng Pak Dahlan Iskan.” Dari sisi analisis terhadap teks berita berdasarkan perangkat van dijk, maka ditemukan kecenderungan tayangan CakJiPodcast salah satu bentuk digital. Meski tidak terang-terangan berbentuk orasi ataupun ajakan memilih/mencoblos. Namun dari dialog mengalir antara dirinya narasumber, citra postif muncul diperkuat. Sosok digambarkan sukses memenangkan hati rakyat sejak duduk di DPRD hingga saat ini menjabat Surabaya.

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ژورنال

عنوان ژورنال: Cerdika

سال: 2023

ISSN: ['2774-6534', '2774-6291']

DOI: https://doi.org/10.59141/cerdika.v3i5.589